During April and May Fairway PSD Ltd. were tasked with assisting the FA to promote the England 2018/2022 World Cup Bid. Fairway made sure that two giant crowd-surfing flags made it to 14 Premiership & Championship fixtures across the footballing calendar.

Many of these matches were broadcast on Sky Sports and generated a great deal of publicity for the bid. The pair of flags (one red and one blue) travelled the length and breadth of the country, and the fans had as much fun unfurling them, as those watching the spectacle.

Fairway made sure that they both arrived to every single match, on time, every time. Fairway are proud to BACK THE BID!